What’s your contradiction?

noelito
2 min readSep 1, 2024

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I’ve been looking at the trends over the last year, and there’s an increasing contradiction between what people say they believe in and what they do. Organisations’ ambitions are bolder than ever before, and they want not just change but systems change, not just innovation but disruptive innovation, not just a priority but an emergency. More people say flying is terrible for the environment, but people will fly more next year.

What is the one thing you believe in, but your actions contradict it? It’s time to reflect and consider changing our behavior.

People are rebelling against how social media measure someone’s self-worth, like the World Record Egg campaign or the more purposeful “Tank Man” campaign against the platform taking investment from a Chinese censorship powerhouse, and we are still looking for heroic individuals. People want to feel more accessible to the manipulative behaviours of monopolistic companies but still sign up for agreements that turn us into “walking barcodes” as a return to be able to curate our own digital experiences and even turn them into digital twins!

People are eating more vegetarian & vegan food than ever before, but relying more on companies who exploit workers travel a few kilometres by car to our rooms, because we’re too lazy to go and buy, let alone make our food. People are rethinking their consumption and trying to buy more locally and online.

What’s your contradiction?

What if we, as a community, shared our contradictions instead of just our resolutions? Doing so allows us to reflect on our behaviour collectively and inspire change. Your contradiction is not just yours; it’s a part of a larger narrative of societal inconsistencies.

What’s the contradiction you’d want to tackle now? I encourage you to share your thoughts and join the discussion on the contradictions in our behaviour and beliefs.

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noelito

Head of Policy Design, Scrutiny & Partnerships @newhamlondon #localgov Co-founder of #systemschange & #servicedesign progs. inspired by @cescaalbanese