Adoption curves

noelito

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https://fourweekmba.com/technology-adoption-curve/

We use the adoption cure when we want to introduce change — whether it’s new technologies or products — whether it’s the smartphone, the internet of things, or even…working from home.

What about when change is introduced to us — having to work from home and turn where we live into a home cum office cum nursery cum care home bubble, where we have to work 24/7 on video or redesign our spaces.

Do we have early adopters and laggards in this context, or are there different kinds of early adopters? If people don’t have great broadband or have to share smartphones with the rest of the family to learn and work, does that make them laggards or suffer from inequalities?

Perhaps we should think more instead of how quickly people can rethink and redesign their long-term futures and that of their team, organisation or community — where you’d have “early anticipators” like the 15-minute city movement, “pioneers” like tactical urbanists, “adaptors” like many of us and “resistors” like anti-vaxxers?

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noelito
noelito

Written by noelito

Head of Policy Design, Scrutiny & Partnerships @newhamlondon #localgov Co-founder of #systemschange & #servicedesign progs. inspired by @cescaalbanese

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